IMD Business School
Video Editing / Motion Graphics / Director
Overview
IMD Business School is one of the world's leading executive education institutions. I worked across their subscription platform I by IMD and social channels as an editor, delivering content that ranged from long-form to short-form.
The core of my work centred on multicamera CEO interviews, cutting the full edits and building teaser campaigns to drive anticipation ahead of each launch. Alongside this, I edited narrative-driven content aimed at inspiring prospective students and communicating the value of IMD's programmes.
Beyond interviews, I contributed to content for OWP, IMD's flagship week-long event, as well as editing and building motion graphics for the 2022 Excellence in Practice Awards highlight film, in which IMD took home Silver in the Organisational Development category. Motion graphics ran throughout all of this, from bespoke animations to developing templates that elevated and standardised their existing graphics across platforms, ensuring a consistent and professional visual identity.
Deliverables
- ▹CEO Interviews
- ▹Social Teasers
- ▹Narrative Content
- ▹Motion Graphics
Role
Video Editor / Animator / Director